Our expert team offers solutions and strategic guidance to help you seamlessly integrate virtual reality (VR) or augmented reality (AR) into your business.

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VR & AR Consulting to Maximize Business Benefits

With multiple VR Solutions & Services across industry sectors we are uniquely placed to help businesses maximize the benefits of this transformative technology.

Unlocking the Benefits of Virtual Reality for Business

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Whether it's a branded AR filter for social media or a unique AR brand experience, we have the expertise and creativity to bring your ideas to life.

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The Corporate Metaverse Guide:

What You Need to Know (and What You Don't)

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The Corporate Metaverse Guide For Consultancies:

What You and Your Clients Need to Know (and What You Don't)

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Every VR and AR ROI Statistic You'll Ever Need

Bollé partnered with QReal to increase its online presence and engagement through an AR filter solution on Instagram for its CHRONOSHIELD performance sunglasses. The "Virtual Try-On and Try Out" lens allowed customers to preview the product's appearance and features, resulting in an 85% increase in new website users and a 456% YoY sales increase at Dick's Sporting Goods. The campaign won two prestigious awards, and Bollé has launched further campaigns for other products.

Boosting Online Sales and Engagement with Virtual Try-On Technology

Denny's partnered with QReal, a subsidiary of The Glimpse Group, to create an augmented reality (AR) experience for their menu. With QReal's expertise, Denny's launched an AR-integrated menu that immerses diners in the brand's history, highlights limited time specials, and shares ingredient stories. This collaboration demonstrates how AR technology can enhance customer experience within the food service industry.

Enhancing the Dining Experience with Augmented Reality Menus

Yale School of Medicine partnered with Foretell Reality, a Glimpse Group subsidiary, to use virtual reality (VR) to create a secure and accepting environment for transgender youth support groups. The personalized avatars and immersive VR environment enabled participants to express themselves more comfortably, reducing the likelihood of triggering dysphoria. The VR platform proved to be an important resource for providing support to a group that may have faced difficulties in accessing it otherwise.

Using VR to Facilitate Support Groups for Transgender Youths

AT&T collaborated with the Dallas Cowboys to enhance the fan experience by creating an interactive augmented reality (AR) product, Pose with the Pros. Glimpse Group subsidiary Brightline Interactive utilized spatial interactive design to create a digital photo booth experience that captured full-body video of Dallas Cowboy players, allowing fans at the stadium and at home to take pictures with the virtual players. The product was successful in providing an engaging way for fans to connect with the team and garnered significant social media attention, achieving over 500 million impressions.

Bringing Dallas Cowboys Players and Fans Together with Augmented Reality

Halliburton partnered with Sector 5 Digital, a Glimpse Group subsidiary, to create an immersive product launch event for their latest digital offering in Exploration & Production operations. The virtual event, which was delivered through a smooth online streaming platform, provided a dynamic and interactive way to showcase the product to Halliburton's global customer base. With over 1,700 registrations and attendees, the success of the event resulted in increased lead generation and subsequent collaborations between Halliburton Landmark and Sector 5 Digital.

Bringing Product Launches to Life with Immersive Storytelling

Verizon partnered with Glimpse Group's XR Terra to launch a no-cost XR Foundations for Educators program aimed at helping teachers gain knowledge and skills to integrate immersive technologies, such as Augmented Reality and Virtual Reality, into their curriculum. The program has been successful in filling the skills gap and empowering educators to use AR and VR in their classrooms, positioning Verizon as a leader in the education sector.

Helping Educators Bridge the Virtual Reality and Augmented Reality Skills Gap

Bell worked with Sector 5 Digital to find a faster and more cost-effective way to develop their helicopters. Sector 5 Digital developed a 3D virtual reality model of the aircraft, allowing test pilots to provide immediate and more precise feedback. The VR prototype enabled the engineers to identify and resolve issues earlier in the process, and significantly decreased the time it took to launch the FCX-001, resulting in ten-times faster design process compared to traditional methods. Bell is now exploring other potential uses of VR technology such as improving customer experience, training, and maintenance.

Improving the Product Development Process with Virtual Reality Prototyping

Brightline Interactive, a Glimpse Group subsidiary, developed a Virtual Reality (VR) simulation for American Fuel & Petrochemical Manufacturers (AFPM) to train employees in starting a fired heater, a crucial operation in the facilities. The VR simulation saved time and money by providing unlimited training with no risk and reducing training time by up to 75%. Additionally, workplace injuries resulting in lost time were decreased by 43%.

Onboarding Employees at Scale with Virtual Reality Safety Training

TRYO, an advanced augmented reality (AR) technology solution developed by Glimpse Group subsidiary QReal, addresses the high rate of returns associated with online shopping by offering a virtual try-on experience for fashion accessories. TRYO's 3D library includes over 500 branded items such as watches, footwear, hats, and eyewear, with new products added regularly. TRYO has helped increase consumer confidence in online shopping, reduce returns, and drive the adoption of 3D product models. A study by Snap revealed that 80% of shoppers feel more confident in their purchases when using AR tools.

Augmented Reality Virtual Try-on Experience Revolutionizes Online Shopping

Rheinmetall partnered with Glimpse Group's subsidiary, Sector 5 Digital, to create 3D visualizations of their proposed Lynx Optionally Manned Fighting Vehicle. The visualizations included a mission-vignette video, an informational fly-through video, and key marketing assets. This proved to be an innovative marketing approach for Rheinmetall and enabled them to showcase the vehicle's key capabilities and unique selling points, helping them compete for the U.S. Army's Optionally Manned Fighting Vehicle program.

Rheinmetall Visualizes Industrial Prototypes for Potential Buyers

Galderma's Aesthetic Injector Network needed accessible and comprehensive anatomy training for healthcare professionals (HCPs) to ensure patient safety. Swiss pharmaceutical company Galderma partnered with Sector 5 Digital to create an interactive virtual anatomy app using augmented reality. The app has transformed training, allowing 50,000 HCPs access to 3D anatomy education on the go. Improved safe injection practices, natural-looking outcomes, and increased patient satisfaction resulted from the app's high-quality visuals and interactive features.

Scaling Healthcare Training with Interactive Virtual Anatomy App

Ecolab Nalco Water (ENW) sought to showcase their new digital service, ECOLAB3D, to their global clients in a creative way. Partnering with Sector 5 Digital (S5D), a Glimpse Group company, they created captivating content for their core digital offerings, resulting in a physical holodeck for virtual immersion in their clients' industries. This immersive experience proved to be a valuable sales tool for Nalco Water's sales and communications teams, leading to a substantial increase in internal stakeholder support. The project helped to highlight Nalco Water's digital solutions and promote their advantages.

Engaging Stakeholders and Clients with Experiential Storytelling

Foretell Reality, a subsidiary of Glimpse Group, created a VR experience for Goodway Technologies' Coil Cleaner product to increase engagement at trade shows. The VR experience was cost-effective, requiring only a fraction of the budget of their previous physical installation, and was successful in boosting booth traffic, engagement, and gathering user data. Additionally, the VR experience was used as a training program for new employees, reducing training costs by up to 75%.

Increasing Trade Show Engagement with Virtual Reality Experiences

Grace Lee, owner of date coaching service "A Good First Date," partnered with Foretell Reality to develop a VR date coaching platform, overcoming the challenge of clients' discomfort during in-person coaching exercises. The VR coaching provided clients with a comfortable and safe environment, video capture capabilities for detailed feedback, and a quantifiable approach to enhance their dating skills. Grace is now expanding her business to offer a new service called "The DatingVerse," focusing on virtual reality-based dating coaching.

Using Virtual Reality to Enhance First Date Coaching

NYU Langone Health implemented a VR training program to maintain hygiene standards for hospital rooms, onboard new employees with high turnover, and reduce employee training costs. The program provided standardized training for building service employees responsible for cleaning over 15,000 hospital rooms daily. The VR training program allowed for learning by doing, reducing errors by 40%, and retaining 65% more information compared to written instructions. The program's scoring system provided quantifiable performance metrics for evaluating trainee progress, and it reduced onboarding resource demands by 25-75%.

Scalable VR Training Improves Efficiency and Reduces Errors by 40%

Yale School of Medicine collaborated with Glimpse Group's Foretell Reality to create a virtual reality app for pediatric cancer patients who had reservations about attending in-person support group sessions. VR chat rooms with avatars, social workers, and other patients reduced patients' self-consciousness and physical strain while increasing attendance rates by 70% and reducing anxiety and depression.

Supporting Pediatric Cancer Patients with Collaborative VR Support Groups

Nova Southeastern University partnered with Foretell Reality, a subsidiary of Glimpse Group, to enhance their accounting classes and provide students with a more realistic and interactive learning experience. The virtual reality (VR) simulation developed by Foretell placed students in a virtual warehouse, allowing them to practice accounting skills in a hands-on environment. The VR simulation increased student engagement and satisfaction, complementing the traditional classroom setting and preparing students for their future careers.

Virtual Reality Training Gives University Students Real-World Accounting Experience

Retapay and the Glimpse Group's QReal collaborated to create a fully functional virtual retail store in the metaverse, showcasing the future of online shopping with Web3 technology and cryptocurrency payments. The virtual store allowed users to browse, select products, and complete transactions with Retapay's streamlined payment process. The collaboration demonstrated the potential of immersive experiences for the future of retail and financial transactions.

Creating a Fully Transactional Retail Space in the Metaverse

Warner Media collaborated with Glimpse Group subsidiary Brightline Interactive to create an augmented reality (AR) ecosystem that promotes their films. The AR layer of games and experiences provided users with a unique and immersive way to interact with characters from the films in a virtual environment. The campaign was successful in increasing awareness and excitement for the films.

Creating Movie Magic with Collaborative Augmented Reality Experiences

Lightswitch Learning collaborated with Glimpse Group subsidiary SpearXR to create an engaging reading experience for young learners using augmented reality (AR) features. The AR elements were activated through a custom mobile app, "Emancipation," which includes ten animated pages with interactive learning materials throughout the book. The project successfully created a more immersive reading experience and demonstrated the potential of AR technology in education.

Engaging Young Readers with Augmented Reality Enhanced Books

Colgate collaborated with SpearXR, a Glimpse Group subsidiary, to create an augmented reality (AR) experience at the Consumer Electronics Show (CES) to showcase its flagship toothpaste, Colgate Total. The AR experience featured a digital set of teeth that allowed users to learn more about the product's benefits and improve oral health. The experience increased foot traffic to the Colgate booth and received positive feedback, solidifying Colgate's position as a leader in the oral healthcare industry.

Creating Augmented Reality Experiences to Showcase Oral Health Benefits

SpearXR developed an augmented reality (AR) design visualization tool to reduce rework costs caused by poor visualization and communication during the construction project design process. The tool allows stakeholders to upload a simple 2D floor plan and add 3D assets, BIM elements, and information nodes in AR. The AR visualization tool streamlines the design process, enabling the early identification of potential points of conflict, ultimately reducing rework costs and ensuring a smooth and successful construction project.

Improving Building Planning with Augmented Reality Technology

XR Terra partnered with Saint Paul Public Schools (SPPS) to develop the High School Developer Program, a multi-week course that teaches students how to build an AR application using a top industry game development platform. The program has been successful in preparing SPPS students for the growing demand for AR technology skills and has provided students with practical experience with top industry game development platforms, giving them a competitive advantage in the job market.

Providing High School Students with Augmented Reality Developer Skills

QReal, part of the Glimpse Group, created an immersive scavenger hunt experience in the Decentraland metaverse platform to complement the launch of Sabrina Carpenter's fragrance, "Sweet Tooth," on Walmart.com. The experience engaged fans in a fun way, promoted the fragrance and drove online sales. The use of the metaverse platform allowed QReal to showcase their expertise in web3 and gain exposure in the fragrance market. The success of this project has encouraged Scent Beauty and Walmart to continue using immersive experiences to promote their products.

Increasing Fan Engagement and Online Sales in the Metaverse

The University of Connecticut's Werth Institute for Entrepreneurship and Innovation used Foretell Reality's collaborative VR platform to enhance its Entrepreneurial Journey course during the pandemic. The use of VR led to increased student engagement and focus, and students were able to practice important soft skills like public speaking, interpersonal communication, and networking. The immersive nature of VR was particularly effective for this course as it emphasized the integration of emerging technologies.

Collaborative Virtual Reality Enables Remote Learning for University Students

Sephora (Turkey) partnered with PulpoAR, a Glimpse Group subsidiary, to create an Augmented Reality (AR) try-on feature that allows customers to virtually try on different makeup using a phone or webcam. This resulted in a 35% increase in online makeup sales, as customers gained the confidence to purchase products online with personalized recommendations and an easy-to-use order tracking system.

Sephora Increases Online Make-up Sales by 35% with Virtual Try-on Experience

QReal, a subsidiary of Glimpse Group and a partner of Snap, has created an augmented reality solution for brands interested in developing immersive experiences on Snapchat. QReal specializes in creating hyper-realistic, 3D models of products, enabling brands to bring their products to life in an interactive and engaging way, thus capturing the attention of Snapchat's younger user base. The partnership has enabled leading brands to produce AR experiences on Snapchat, resulting in increased sales, brand awareness, and viral content. Notable clients include Chanel, KFC, Sony, Dominos, and Panera.

Snap Uses Augmented Reality to Supercharge User Engagement

Bell partnered with Sector 5 Digital to create an immersive experience showcasing Bell's latest Air Taxi at the Consumer Electronics Show (CES). S5D merged VR with a life-sized physical model of the Air Taxi, creating an interactive and realistic experience for attendees. The project won WIRED Magazine's Best of CES award and generated over 1 billion social media impressions.

Immersive Experience Takes CES by Storm and Wins Top Honors

Bell's Future Flight Controls program partnered with Glimpse Group's subsidiary, Sector 5 Digital, to create a flexible and portable research platform using virtual reality flight simulators. The platform provided the general public with realistic flight simulators with various flight control sticks for data comparison. The immersive and enjoyable experience proved highly popular with participants while providing Bell with critical research data.

Innovative Simulator Helps Bell Redefine the Future of Aviation

Alluring Minerals partnered with PulpoAR, a subsidiary of Glimpse Group, to create a virtual try-on solution for their makeup products. This innovative technology allowed customers to try on makeup products and experiment with various shades and products without visiting a physical store or using testers. As a result, Alluring Minerals' add-to-cart rate increased by x2.5, and one out of every three users directly added a product to their shopping cart or visited the product page for more information. This project was successful in enhancing the brand's reputation by providing a high-quality virtual shopping experience.

Virtual Try-On Solution Gains Traction in the Beauty Industry

Mavenir partnered with Glimpse Group subsidiary, Sector 5 Digital, to create a virtual customer tool called the Mavenir Virtual Customer Experience Platform (VCEP). The browser-based tool allows customers to explore Mavenir's software and services, visit the Virtual Demo Lab, and interact with equipment and product demos. The VCEP wowed Communication Service Providers at the 2022 Mobile World Congress in Barcelona and reinforced Mavenir's brand messaging.

Increasing Customer Engagement and Loyalty with Virtual Experience Platforms

Textron Aviation partnered with Glimpse Group subsidiary, Sector 5 Digital (S5D), to create a Virtual Reality experience that allowed prospective buyers to fly their super-mid sized aircraft, the Cessna Citation Longitude, from New York to Paris. The immersive experience enabled users to experience a 1:1 representation of the real aircraft, providing a deep and memorable experience. The virtual reality experience proved to be highly effective, helping Textron Aviation to generate interest in their new aircraft and gain traction in a highly competitive market.

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